Tag Archives: Twitter

A look at some recent online marketing campaigns

As we are always looking for new ideas, here is a round-up of some recent Social Media Marketing campaigns which we feel are worthy of closer inspection.

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Have Skittles redefined the website?

I woke up yesterday morning to find twitter all abuzz about the new Skittles homepage.  Skittles have revamped their site and the content has almost been completely replaced by relevant pages from third-party social media applications. Visitors to Skittles.com are now directed to the twitter search result for the term “skittles” and invited to navigate [...]

Posted in Innovation, Marketing, Social Media, Social Networks, Web 2.0 | Also tagged , , , , , | Leave a comment

The virality value of Twitter for Starbucks VIA

As a convert of some time to Twitter, I support it wholeheartedly and revel in the little bits of info that keep getting leaked out, like I now know how to find my Twitter ID Number and it is 15010218 thanks to Mat Morrison. But seriously, since I first started using Twitter I have been [...]

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Twitter starts to deliver value

As a fairly new but avid fan of Twitter, last night I watched in awe at Twitter Election 2008 in conjunction with Current TV. People were asked to tweet scoring the candidates with a simple scoring guide.-3 for a personal attack, -2 for a false statement,-1 for avoiding the issue, or not answering the question,+1 [...]

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