Regular visitors to our blog will be aware that back in July we launched “Amy” Asda’s Virtual Assistant. Designed to guide customers through Asda’s new online shopping platform, Amy provides a 24/7 customer service solution, dealing with enquiries directly on-site to increase the user experience and so reducing website drop off rates and the need [...]
What do you do when you run the UK’s second largest supermarket, with over a million visitors to your website a week and you want to the transition from your old online shopping platform to your new one to be as smooth as possible for your customers? You could close your eyes and prey that [...]
Posted in Business, Client, Design, Innovation, Retail, Web Applications | Also tagged Asda Amy, Asda Groceries, Avatar, customer service solution, KMP, kmp digitata, Virtual Assistant |
