F-Commerce: Facebook has built the Shopping centre, should you build a shop?

The term F-Commerce, or Facebook-Commerce, gained some real traction in 2011, with Facebook making it a focus for their future developments in an attempt to further monetise their website. Although Facebook are trying to introduce methods and mechanics to support online transactions for brands within Facebook, many companies are now exploring ways that they can turn their fan base into commerce through social media and Facebook enhanced retail.

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KMP Digitata’s tribute to the late Steve Jobs

Many of us woke up this morning to the sad news that Steve Jobs had lost his long battle against Pancreatic Cancer. Steve Job had a huge influence on many people’s lives with the work he did with Apple and Pixar, you only need to look at the reaction of his death and the messages on Twitter/Facebook to understand how much. Here are our thoughts about Steve Jobs and the work he did;

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We’ve launched a new site for bcToolkit

We were commissioned by Exonero to create a new website for their Basecamp reporting tool, bcToolkit, and we are happy to announce that it is now live.

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QR Code marketing. Love it or hate it?

If QR codes are great at one thing, it’s splitting people’s opinion of them, with most people being a lover or a hater of the black and white pixelated squares. Personally I want to be a lover of QR Codes but as yet the majority of campaigns I’ve experienced have left me frustrated.

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Facebook launches “Lists” in reply to Google+’s Circles

If imitation is the best form of flattery then Google+ must be feeling pretty happy about Facebook’s latest update, Lists, yet somehow I doubt Google will be less than delighted to see this new functionality. Quick on the heals of last week’s top nav and “Like” updates Facebook have now release their Lists feature that allows users to chose which of their friends are able to see certain updates/posts and also filter their news feed by the same Lists, which is almost a carbon copy of Google+’s Circles.

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